Ben LeggThe Future Of CareersThere is plenty of discussion around at the moment about how the future of work is changing. Collaboration and productivity tools such as…Jan 29, 2021Jan 29, 2021
Ben LeggShould We Shut Down GP (Primary Care) Surgeries For Good?Primary Care is BrokenApr 19, 20203Apr 19, 20203
Ben LeggThe Greyhound Turnaround Story — Interview with Andy Kaplinsky, COOTHIS IS THE FIRST FROM A SERIES “MARKETING ROCK STARS” THAT I AM PLANNING TO CONDUCT THIS YEAR, INTERVIEWING SENIOR MARKETING LEADERS ABOUT…May 1, 2017May 1, 2017
Ben LeggWhich digital marketing activities you should keep in-house or outsource?According to the 2016 Gartner Marketing Organizational Design and Strategy Survey, more than half of marketing leaders say their current…Mar 2, 2017Mar 2, 2017
Ben Legg10 Must-Dos for CMOsAccording to 2016 in-house creative services industry report, 92 percent of in-house creative professionals identify brand knowledge as…Feb 27, 2017Feb 27, 2017
Ben LeggHow to measure the ROI of Digital Video vs TV adsHow to measure the ROI of Digital Video vs TV adsFeb 16, 2017Feb 16, 2017
Ben LeggHow to Write and Self-Publish a Business Book in Three MonthsI am an engineer. At school I was always a straight A student in any numerical subject, but got mostly B grades in English. I am ambitious…Feb 9, 20171Feb 9, 20171
Ben LeggWhy CEOs Run The World“Hi 😊 My name is Ben. I am a CEO and a running addict”.Jan 18, 2017Jan 18, 2017
Ben LeggHow To Cut Your Marketing Budget Without Losing An ImpactWith the size of Marketing’s spend, a few percentage points in either direction — toward efficiency or waste — can translate to millions of…Jan 10, 2017Jan 10, 2017
Ben LeggMarketing: Outsourced vs In-HouseAccording to the 2016 Gartner Marketing Organizational Design and Strategy Survey more than half of marketing leaders say their current…Jan 6, 2017Jan 6, 2017